Jessa Laboissonniere's profile

Typographic Characters as Form

This exploration of Typographic Character as Form was used to gain a more comprehensive understanding of Carl Dair's 7 Principles of Typographic Contrast. I selected Futura Medium and Garamond Premier Pro Regular for their contrast in structure, one being a geometric sans serif typeface and the other being an old-style serif. After selecting typefaces, I picked letters which had interesting forms, such as the rounded lowercase "a" of Futura and the branching uppercase "w" of Garamond. Next, I combined the letterforms in contrast to one another to create interesting shapes and forms. One particular method I enjoyed was trying to create stories by imagining each character with personality and anatomy. After several rounds of iteration, I had come up with over 125 different typographic forms.
Typographic Characters as Form
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Typographic Characters as Form

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Creative Fields